Narayana Hrudayalaya Foundations is a charitable trust based in Bangalore, India, that works towards finding heart patients in need of financial aid for medical care. On World Heart Day 2017, FunToWork and the NH Foundations set out on a new journey in an attempt to raise funds to mend broken hearts with art. We created and conceptualised 'A Book with a Heart', a unique collection of paintings and illustrations from 20+ artists extraordinaire from around the world.
This book depicts simple everyday things-like a good laugh, good company, good habits, and more-that help our hearts stay healthy. In buying the book, you not only help contribute to medical treatments but also receive a cool, one-of-a-kind limited edition art collectible.
Impact
As a result, the Narayana Heart Foundation sold 10,000 copies of A Book With Heart in 2 weeks, collecting over 2 million INR. These funds have been instrumental in providing financial support to those in need for their medical care.